![]() In addition to this new solution, Facebook continues to offer advertisers the ability to create an ad that directly links to Messenger, allowing customers to get in touch with the company quickly and easily. When someone taps on an ad, the webpage loads from inside of Messenger, reducing the amount of time it takes to load, and allows the user to simply hit the back button to return to their messages. Located here, the ads wouldn't be too intrusive - especially not to the extent they would be if they broke up one of your conversations.įacebook tells advertisers that Messenger has 1.2 billion users that use the service each month, which is a reach of almost unparalleled levels. In an example provided, it appears that the advertising never appears inside of chats, but will instead be nestled in the contact list screen. Following what Facebook touts as being a successful test in Australia and Thailand, the social media giant is planning to expand advertising in its Messenger service to the rest of the world.įor advertisers, this is a great move, although the verdict remains out as to whether or not it will cause Messenger fans to revolt. Feel left out not seeing advertisements in Facebook's Messenger? Don't fret: that's going to be changing real soon.
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